Arian Groot, Director of Sales for Hendrix-Genetics covering Europe, Australia and Asia passed suddenly on August 3rd 2024. He was born on November 21st 1959, in the Netherlands, where he was raised on a farm, instilling a lifelong passion for agriculture.
He attended the Agricultural University of Wageningen, earning a Master of Science degree in genetics and economics. He joined Hisex, a Euribrid subsidiary in 1980 as a geneticist and completed 40 years with successive appointments among Hendrix Genetics, Hendrix Poultry Breeders, and Euribrid, contributing to the global egg and poultry industry.
Arian was responsible for modernizing breeding operations at Hisex and later at Euribrid the broiler subsidiary. In 2000, Arian transferred to Hendrix Poultry Breeders (HPB) as Sales Manager later being appointed as the Director of Sales and Marketing based on client relations and achievement.
Throughout his career, Arian was known for his innovations, exceptional leadership, and commitment to excellence. His efforts were pivotal in establishing Project Charlemagne, a merger between the Instituut de Selection Animal (ISA) in France and HPB in Holland, leading to significant advances in poultry breeding.
Arian is survived by Sjan, his widow and their three children, who were his pride and joy. Arian brought people together, whether in business, travel or social gatherings. He will be sadly missed.