In an example of an abuse of the legal system, Trader Joe’s has filed a lawsuit against Trader Joe’s United, the union representing their workers alleging copyright infringement of the company logo.  Trader Joe’s United sells tote bags and clothing bearing the union logo that features a red circle similar to the Trader Joe’s image but incorporating a fist.

Trader Joe’s claim is that that the logo would be “likely to cause consumer confusion”.  Obviously, the company recognizes that the Union is raising money from the sale of clothing, and obviously wishes to restrict the market that funds opposition.  The effect of the lawsuit will be to encourage supporters of the union and employees to purchase more clothing as a demonstration of solidarity and will result in some customer disaffection.

Trader Joe’s has already received an adverse ruling from the National Labor Relations Board concerning interference in organizing store unions.