Albertsons will be testing Veeve Smart Carts in selected stores. This follows the initiative of Amazon in 14 Fresh high-technology stores and recently introduced to their Whole Foods Market subsidiary.

Smart carts are now integral to any scan-and-go system that integrates barcoding and where required, recording the weights of produce selected by the customer.

On commenting on the initiative, Alyse Wuson with Albertsons noted, “Our goal is to enhance the grocery experience no matter how our guest choose to shop and Veeve’s technology brings the ease and integration of E-commerce to the cart.”