The American Egg Board has named Veronica Rovelli Vice President, Outreach, Experience and Administration. In this position she will report to Mike Koenigs, Chief of Operations.  Ms. Rovelli will oversee office administration, industry affairs, employee empowerment and training. Rovelli will also organize major AEB events including Board Meetings, Joint Industry Annual Meeting and the annual White House Easter Egg Roll.

Rovelli joins the AEB from American Feed Industry Association where she was Senior Director of Meetings and Events. Her experience includes a decade in the financial industry with roles as  Business Development Manager at the World Bank for Travelex Currency Services and with Bank of America, where she managed operations, and human resources. Ms. Rovelli earned a BA in International Studies from Dickinson College and is fluent in Spanish.