Pete and Gerry’s Organics LLC, producers of Nellie's free range eggs and Pete and Gerry’s Organic, has introduced the Consider Pastures brand as a specialty item.  Farms producing under the brand will follow regenerative principles.  These will include elimination of pesticides and inorganic fertilizers, multi-species livestock integration, planting of wildflowers to promote insect pollinators, and installation of bat-houses for natural insect control.  Farmers will have to follow protocols to increase organic matter and to sequester carbon.

Pete and Gerry’s will cooperate with the Savory Institute under the Land to Market program.  Recently Pete and Gerry’s donated $250,000 to the American Farmland Trust to support regenerative farming.

Consider Pastures eggs are packed in a unique blue carton and will carry a suggested retail price of $6.49 in Whole Foods Market stores and in Northeastern Co-op food stores in New Hampshire and Vermont.  Additional information is available at <www.considerpastures.com>.