It is estimated that Unilever North America generates 59,000 tons of waste plastic packaging annually.  The company has committed to reducing consumption of virgin plastic by half by 2025. Unilever will source only reusable, recyclable or compostable material and will incorporate 25 percent recycled plastic in packaging by mid-decade.

On Monday, March 15th, Unilever announced a $15 million investment in the Closed Loop Partners fund to recycle 60,000 metric tons of U.S. plastic packaging waste annually by 2025. The investment will help source plastic supply for Unilever brands and access recycled feedstock from other companies.

Unilever is working actively with agencies in North America to establish responsible legislation to increase investment credits for recycling.