The American Egg Board has prepared an advisory to help rebuild the food service segment impacted by COVID-19 restrictions. The instructional program includes advice on how to increase breakfast-time traffic. According to the American Egg Board, success in this segment involves selection and preparation of suitable menu items, depiction of breakfast offerings on menus and boards, apps and how to promote breakfast items to restore morning traffic.
Since many white-collar workers are operating from home they no longer commute and accordingly are not buying breakfast at QSRs in route to their offices.
The American Egg Board offers Incredible Egg Trends and the Eggsaminer. These advisories include information on formulating foods with eggs and other natural ingredients.