Eggland’s Best has announced sponsorship of the Color Run in 2020. The event is regarded as “The Happiest-Family Friendly 5K on the Planet”. There are forty Color Run races around the nation with 6.1 million followers. The Color Run is renowned for marshals applying colored powders at each kilometer mark dusting runners along the race. Eggland’s Best will host a finish-festival tent and will promote the brand with un-staged announcements and messaging at each race. “Eggie”, the Eggland’s Best mascot will be in attendance.

Amanda Hewlett, Managing Director of the Color Run stated “Our mission at the Color Run is to bring people together and make the world a happier, healthier place.” She added “We choose to work with like minded brands, such as Eggland’s Best, that strive to bring happiness and healthier options into people’s lives.” For more information, access www.thecolorrun.com.

Charlie Lanktree, CEO of Eggland’s Best, stated “We are excited to be a part of this movement and that we have the opportunity to motivate families to stay healthy by choosing nutritious and wholesome foods, they can feel good about serving their families.” Dawn Jackson Blatner, a registered dietician and nutritionist, stated “Eggland’s Best eggs are the perfect pre-and post-run snack with six times more vitamin D and more than double the Omega-3s than ordinary eggs.”